Cal Almaguer

exeuction partner

​Cal Almaguer is an accomplished sales, service, and customer-experience executive with a record of building high-performing organizations, accelerating revenue growth, and translating brand promises into memorable customer experiences. As a Founding Partner of The MagicMakers® Group, Cal works with organizations seeking to improve sales performance, contact-center operations, customer experience, employee engagement, and operational execution. He brings a practical leadership perspective shaped by decades of experience with some of the world’s most recognized travel and hospitality brands.
Before founding MagicMakers Group with fellow Disney executive Rob Mauldin, Cal spent 20 years with The Walt Disney Company. During his Disney career, he held executive leadership positions across sales, travel operations, contact-center management, e-commerce, and guest experience. His ability to connect strategy, people, processes, and performance allowed him to lead complex organizations while maintaining a strong focus on the customer.
Cal was a member of the Disney Cruise Line launch team, helping develop and grow a new vacation business within the Disney portfolio. Working in this start-up environment required him to establish new capabilities, navigate operational complexity, and build customer confidence in a new expression of the Disney brand. His leadership contributed to consistent business growth while helping create the service and sales foundations needed to support Disney Cruise Line’s long-term success.

Cal later served as Vice President of Sales and Travel Operations for Disney Destinations. In this role, he led the domestic sales organization supporting Walt Disney World Resort, Disneyland Resort, Disney Cruise Line, Adventures by Disney, and Aulani, A Disney Resort & Spa in Hawai‘I. His sales teams delivered over $1 billion in annual revenue across these businesses, combining strong commercial performance with Disney’s commitment to exceptional guest service.
He also led major contact-center and travel operations, including Disney Reservation Centers in Florida and California. Under his leadership, these operations achieved record operating income growth while assisting and delighting millions of guests. Cal’s responsibilities included integrating complex businesses and developing teams capable of delivering consistent service across multiple customer touchpoints. His experience gave him a deep understanding of how technology, workforce strategy, leadership, and culture must work together to produce both outstanding customer experiences and sustainable financial results.
Following his Disney career, Cal served as Senior Vice President of Sales & Service Strategy and Operations for Princess Cruises. He led the company’s sales and contact-center organizations, applying his expertise in commercial strategy, customer service, operational improvement, and large-scale team leadership within another globally recognized vacation brand.
At MagicMakers Group, Cal draws on these experiences to help clients bridge the gap between strategy and execution. He is known for driving revenue and margins, building trust, challenging the status quo, and turning ambitious goals into practical action. His leadership style combines strategic thinking and business acumen with energy, empathy, and a genuine concern for people. He believes world-class customer experiences are deliberately designed, supported by strong operating systems, and ultimately brought to life by engaged, well-prepared employees.

Cal holds bachelor’s degrees in chemistry and history from the University of Miami and a Master of Business Administration from Florida International University. He is fluent in English and Spanish. His multidisciplinary education and extensive executive experience enable him to analyze difficult challenges from multiple perspectives, align diverse stakeholders, and create solutions that deliver measurable results while raising the standard of the customer experience.